Who it is for › Moved abroad
For people who moved abroad
The people you grew up with are in a time zone you have to do maths for. You are not avoiding them. You are asleep when they are free.
What this actually looks like
You reply at two in the morning
You see the message half asleep, decide to answer properly tomorrow, and then tomorrow is the same.
The group chat moved on without you
Forty messages about a night you were not at. There is nothing to add, so you add nothing.
You only really talk when you visit
Two weeks a year of seeing everybody, and eleven months of almost nothing.
What Ciao! does about it
One Sunday, in your time zone
The weekly note arrives on the day and hour you choose, where you live, not where they live.
A different rhythm for each person
Your oldest friend every couple of weeks, your cousin once a month. Each one set separately.
Notes that survive the gap
Write down what they said. Six weeks later it is on their page, waiting, before you type hello.